What Bounce Curl is Doing
Bounce Curl is taking a multi-prong approach to maintaining our commitment to help care for our Earth.
Bounce Curl is excited to share the news that we have begun using packaging for our tube products made from sugarcane - renewable Braskem’s Green Polyethylene. Because single-use plastic is produced from fossil fuels, the process of extracting and creating these conventional plastics emits huge amounts of greenhouse gases into the atmosphere. In turn, those greenhouse gases block radiation from leaving the earth’s atmosphere, trapping the radiation from the sun and warming the planet’s surface more than it would occur naturally. Actually, plastic results in greenhouse gas emissions at every stage of its lifecycle. The ethanol used to produce Green Polyethylene (that we are now using!) is derived from sugarcane ethanol – how innovative! This process results in a greatly reduced amount of harmful greenhouse gas emissions. Green Polyethylene is renewable, recyclable, sustainable, and CO2 negative (less greenhouse gases released).
For any products where we cannot use sugar cane packaging yet, we will turn to packaging using PCR (Post-Consumer Resin - made from used, recycled and, repurposed plastic), which is the best other option available to us. No new fossil resources are required to produce PCR plastics – essentially the material is made of waste. In this way, its production contributes to the reduction of greenhouse gas emissions relative to standard plastic.
In other words, Bounce Curl is taking the innovative step of utilizing responsible packaging BEFORE it gets into the consumers hands!
The formalized concept of recycling seemed like it was developed with the environmental movement of the 1960s and 1970s. Economic depressions made recycling a necessity for many people to survive, as they couldn't afford new goods. The mass production of the industrial age actually caused the need for large scale recycling; when products can be produced (and purchased) very cheaply, it can make more economic sense to simply throw away old items and purchase brand new ones. However, this culture of "disposable" goods created a number of environmental problems which are causing some of the global problems we face today.
Every product container in the Bounce Curl line is recylable. Simply check the back of the bottle, jar, etc. and you will see the "recycle" icon. No need to remove labeling; Bounce Curl products print directly on the bottle/jar. Lids and pumps are not recyclable at this time. Simply rinse out the container and place in with your other plastic recyclables.
Did you know ther is an organzation,Project Beauty Share®, that will take new and barely used products and gives them to women in need. You can mail your donations directly to their warehouse at 2718 E Sprague Ave, Spokane WA 99202. They do not pay shipping costs and suggest using USPS flat rate boxes.
There are dozens of ways for the everyday person to get involved and to make a difference.
Keep America Beautiful - formed in 1953 - to inspire and educate people to take action every day! They have almost 700 local affilities. Click HERE to see if there is one near you!
National Recycling Day - every year on November 15th - encourages consumers to purchase recycled products and to recycle more.