Cleansing, Why It’s an Important Step in Your Hair Care Routine

Two days, four days, a week… The number of days one goes without washing their hair has become a point of satisfaction these days. But even though over-washing can be harsh on your strands and can strip their natural moisture, experts say that, depending on your hair texture, there actually can be such a thing as going too long between cleansing. Without regular cleansing, hair can become lackluster, smelly, and worse.

We realize that there is not a one-size-fits-all approach to hair care, but how often you wash your hair — and with what — depends significantly on your body, lifestyle, and preferences. The dirtier your hair gets and the more oil you produce, the more often you need to wash your hair. Here’s the scoop on coming clean.

Several factors can increase the need to wash your hair. How often you should do it depends on a few factors:

Healthy hair starts at the roots. You know what happens when you don’t wash your face, right? The same goes for your scalp. Dead skin, hair products, and oils on the scalp need to be removed from time to time; otherwise, they can block follicles and lead to inflammation. Since skin cells turn over approximately every 28 days, the build-up of dead skin scales can grow more noticeable if you don’t wash your scalp.

Cleansing is basic hygiene. Oil is the biggest culprit behind what we consider “dirty” hair. It can leave hair limp, clumpy, and feeling oily. How much oil (sebum) you produce depends on your age, genetics, sex, and environment. Sebum is constantly secreted out of the scalp, and it will build-up without washing. This sebum can act as a food source for microfauna whose action can lead to dandruff and, in extreme cases, cause hair loss. In addition, product build-up residue from conditioning and styling ingredients will also transpire without washing, which collectively can dull the hair and weigh it down. A good cleaning with a good shampoo will prevent all of these issues.

It’s the foundation of great hairstyle results. Every great bomb hairstyle starts in the same place: cleansing. Using the right shampoo for your hair type resets the hair and gives you a good foundation for any style. If you have thin hair, it is more than likely easily coated with sebum, which means it looks greasy much faster. It probably needs to be washed more frequently than wavy or curly hair. Our clarifying shampoo will not only cleanse the scalp and hair but balance moisture while adding volume. A shampoo for thick, coarse hair should hydrate and coat the cuticle to retain moisture and keep hair from becoming dry. Our medium moisture shampoo will deliver the moisture and help calm frizz, leaving you with amazing shiny hair.

ACV Rinses. Apple cider vinegar is one of nature's best gifts, and there are so many other benefits. Apple cider vinegar's main cleansing power is in its acidic content. Acetic acid is a pure acid with anti-bacterial and anti-fungal properties. It's what gives vinegar its sour taste, smell, and low pH. Apple cider vinegar also contains natural alpha-hydroxy acid, which gently exfoliates the scalp and hair, allowing for removal of dead skin cells and build-up that can occur from sweat and or conventional hair products.

It is important to note that when using any new products, we recommend that you do an apple cider vinegar rinse so that you can effectively remove all build up from your old products. Mix one part apple cider vinegar with three-part water. Shampoo hair and rinse with water. Apply the ACV mixture on scalp and hair and leave on for up to 13 minutes. Rinse and follow with conditioner.

Kinky curly hair needs to be washed the least. Overwashing, especially with harsh shampoos, can damage hair and lead to hair loss. People with tight curls should wash their hair no more than once a week or every other week, according to the American Academy of Dermatology.

Styling products. Styling products can build up on your hair and scalp and lead to irritation if not properly cleaned. If you frequently use a lot of products or if you use a product that is typically heavy for your hair type, you may need to wash your hair more often.

Overwashing. Lastly, if you think you are overwashing your hair, try cutting out one wash per week or extending the time between washes by a day. Keep reducing it each week until you like the way your hair and scalp feel. Some people have fragile hair that’s easily damaged with the very act of washing--those people might want to wash their hair every other week.

Watch for any change in cleansing sessions at least a month before you decide if it’s working--this gives your hair and scalp time to adjust.

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